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Branding From The Inside Out
I am constantly amazed at the rebranding and branding efforts that go on without any research, internal staff input or concern for the customer – or fans. These audiences can make or break a company,...
View ArticleStay hungry. Stay foolish.
These are Steve Jobs’ last words of wisdom as he wraps up his commencement address to the Stanford class of 2005. He encourages the graduates to use what time they have to find what they love, continue...
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